Eyeshadow

L.A. Girl Beauty Brick Eyeshadow Collection

Four gorgeous must-have eyeshadow palettes filled with a dozen majorly pigmented shades ranging from super wearable looks like Nudes to bolder looks like Neons. L.A. Girl Beauty Brick Eyeshadow Collection gives you the best of all colors to allow you to create stunning looks!

The variety of colors and textures in the Beauty Brick Eyeshadow Collection include shimmer and matte shades making these captivating palettes very versatile to go from an everyday look to a night out.

Each unique look is featured in its own luxurious glossy book with a double-ended brush and mirror inside.

- Dimensional shimmers
- Smoothest mattes
- Major pigments

$19.90
L.A. Girl HD PRO Primer Eyeshadow Stick

HD PRO Primer Eyeshadow Stick is a multi-tasking primer that has a light weight, non-sticky formula that sets for a long-lasting eye makeup application. The smooth texture glides over eyelids to prep your eyes for a flawless, even application. HD PRO Primer Eyeshadow Stick is a universal primer that serves as a base, works on all skin types and allows you to wear your favorite eyeshadow all day long while enhancing the pigments in most eyeshadows.

-Universal primer that serves as a base for eyeshadows
-Provides all day long wear and enhances the pigments of most eyeshadows
-Addresses appearance of redness and discoloration
-Balances the skin and brightens the eyelids

HOW TO USE:
Using the easy stick applicator, gently blend eye primer across the upper eyelid from the lash line to the brow bone. Apply on the under eye area to neutralize the look of dark circles and prime for concealer application.

$6.90
L.A. Girl Inspiring Eyeshadow Palette

These glamorous eyeshadow tins are sure to inspire a diverse range of looks from natural soft looks, dramatically smoky to bright and colorful eyes. Inspiring eyeshadow palettes come with five intensely pigmented shadows plus a complementary shadow liner.

How to use:

  • Using the applicator, sweep a medium shade to the eyelid, then sweep a darker shade from above the crease to below the brow, blending it for a natural look.
  • Next, apply a lighter shade just under the eyebrow.
  • For a more dramatic look apply a darker color in the outer corner of the lid.
$9.95
L.A. Girl Eye Lux Eyeshadow
This luxurious, long wearing and intensely pigmented eyeshadow collection inspires dazzling looks. EyeLux Mesmerizing eyeshadow is formulated to be extra smooth and silky in a mix of matte, satin and metal finishes. Available in 16 exhilarating quads sure to capture your imagination and inspire beautiful eye looks.
$12.90
e.l.f. Studio Everyday Eyeshadow Palette - Matte

Achieve both beautifully bold or subtle everyday eye looks with these perfectly curated 10 matte eyeshadow shades. This collection of hues is ideal for shading, highlighting, and defining the eyes. The satin matte shadows can be used as a liner, on the lid, and in the crease of the eye for an expertly contoured and blended look.

Talc, Mica, Silica, Magnesium Stearate, Nylon-12, Ethylhexyl Palmitate, Dimethicone, Phenoxyethanol, Caprylyl Glycol. May Contain:Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499), Manganese Violet (CI 77742), Red 40 Lake (CI 16035), Ultramarines (CI 77007)

$25.90
e.l.f. Lock On Liner and Brow Cream
This cream glides on smoothly to sculpt, shade, and define brows. It can also be used as eyeshadow or eyeliner for gorgeous, long-lasting color.

How to use:
Using an angled eyeliner brush, apply color using short strokes to imitate eyebrow hairs or line the lash line to define. 

Ingredients:

Isododecane, Cyclohexasiloxane, Polyethylene, Silica Silyate, Trimethylsiloxysilicate, Ceresin, Tocopheryl Acetate (Ve), Phenoxyethanol               

May Contain: Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI77499)

$12.90
Coastal Scents Metal Mania Eyeshadow Palette

Glamorize your eyes with our Metal Mania Palette! Containing 88 highly-pigmented, metallic eye shadows ranging from sultry neutrals to vibrant pinks, this palette is perfect for creating a variety of looks. All of the shadows are pressed powder and may be applied dry or wet using the dual-tipped foam applicators included, or any eye shadow brush in your collection.

Content:

  • 88 Eye Shadow Colors
  • 1 Black Matte Case
  • 1 Easy Access Mirror
  • 2 Dual-Tipped Foam Applicators

Ingredients:
Talc, Mica, Mineral Oil, Kaolin, Titanium Dioxide, Magnesium Stearate, Isopropyl Palmitate, Lanolin, Methylparaben, Propylparaben, BHT. May Contain : Mica and Titanium Dioxide, Iron Oxides, Ultramarine Blue, Manganese Violet, Ferric Ammonium Ferrocyanide, Chrome Oxide Greens, Chrome Hydroxide Green, FD&C Red No.40 Al Lake, FD&C Yellow No.5 Al Lake, FD&C Blue No.1 Al Lake.

Dimensions
Palette : 9.12" x 6.53" x 0.5" (23.2cm x 16.6cm x 1.3cm)
Mirror : 5" x 3.12" (12.7cm x 7.9cm)
Eye Shadow Pot Diameter : 0.62" (1.6cm)

$39.90 $20.00
e.l.f. Studio Prism Eyeshadow Palette - Naked

These ultra-silky and lustrous eyeshadows look like a powder but feel like a cream, allowing for a smooth and flawless application. Use to contour, line, and highlight for a radiant finish. The luminous, shimmery formula creates a gorgeous range of looks for both day and night.Â

How to use:
Apply dry all over the eyelid with a brush for a subtle wash of color or apply wet for a vibrant effect. Choose a light color to apply all over the eyelid as a base or to highlight. Next, apply a medium shade over the eyelid or in the crease to contour. Then apply the darkest shade to define and line the eye for depth and a smoky look. Mix and match for a custom blended look.Â

Ingredients:
Dimethicone, Ethylhexyl Palmitate, Magnesium Stearate, Methyl Methacrylate Crosspolymer, Polyethylene, Nylon-12, Polyisobutene, Bismuth Oxychloride, Methylparaben, Propylparaben May Contain: Mica, Titanium Dioxide (CI 77891), Iron Oxide (CI 77491, CI 77492, CI 77499), Red 40 Lake (CI 16035), Yellow 5 Lake (CI 19140), Manganese Violet (CI 77742), Ultramarines (CI 77007), Chromium Hydroxide Green (CI 77289), Blue 1 Lake (CI 42090)Â

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$25.90
Coastal Scents Ultra Shimmer Eyeshadow Palette

Add a little sparkle to your eyes with our Ultra Shimmer Palette. This gorgeous palette contains 88 highly-pigmented shimmer shadows. With the wide range of shades from neutrals to brights, you can create endless looks with ease. The shadows can be applied dry or wet with the dual-tipped foam applicators included or any eye shadow brush from your collection.

Content:

  • 88 Eye Shadow Colors
  • 1 Black Matte Case
  • 1 Easy Access Mirror
  • 2 Dual-Tipped Foam Applicators

Ingredients:
Talc, Mica, Mineral Oil, Kaolin, Titanium Dioxide, Magnesium Stearate, Isopropyl Palmitate, Lanolin, Methylparaben, Propylparaben, BHT. May contain: Mica and Titanium Dioxide, Iron Oxides, Ultramarine Blue, Manganese Violet, Ferric Ammonium Ferrocyanide, Chrome Oxide Greens, Chrome Hydroxide Green, FD&C Red No.40 Al Lake, FD&C Yellow No.5 Al Lake, FD&C Blue No.1 Al Lake.

Dimensions
Palette : 9.12" x 6.53" x 0.5" (23.2cm x 16.6cm x 1.3cm)
Mirror : 5" x 3.12" (12.7cm x 7.9cm)
Eye Shadow Pot Diameter : 0.62" (1.6cm)

$39.90 $20.00
W7 Colour Me Nude

W7's Colour Me Nude eyeshadow palette contains 12 powdered eyeshadow shades. The colors range from pinky nudes to plummy golds that are long-lasting and highly pigmented.

The colors provide excellent coverage that is easily blendable and provides little fallout. Apply with or without a primer - these eyeshadows are not prone to creasing.

Due to its sturdy, metal tin, Colour Me Nude can be slipped into a handbag or luggage without the risk of damage when out and about.

Colour Me Nude is one of our favorites.

W7 tip: Using the brush provided apply the shade "Latte" as a highlighter tone to the inner corners of the eye.

$19.90
W7 Glowcomotion

Glowcomotion can be used as a highlighter, shimmer or an eyeshadow.

This handy, pigmented compact comes with an internal mirror containing a super shimmering, highlighting powder with a subtle golden glow.

With a highly pigmented formula, cause a makeup commotion with glowcomotion.

W7 Tip: 

  • Use across the top of cheekbones and up towards the temples to make features pop. 
  • For eye shadow, apply to the inner corners of the eye.
$12.90
e.l.f. Studio Baked Eyeshadow TrioSmokey

Three gorgeously coordinated colors come together to create a stunning look. Baked in an oven, these eyeshadows offer rich pigmentation for a beautiful effect. Infused with active key ingredients Jojoba, Rose, Sunflower, Apricot and Grape to nourish and hydrate the skin. The long-lasting and shimmering color can be worn wet for a vibrant effect or dry for sheer pigmentation, offering a variety of gorgeous eye looks!Â

How to use:
Use the upper left color as a highlighter on the inner corner of the eyelid. Apply the upper right shade all over the lid as a base shade. Apply the bottom shade in the crease to contour and line the eye for depth.Â

Ingredients:
Mica, Talc, Bismuth Oxychloride, Ethylhexyl Palmitate, Paraffinum Liquidum (mineral oil), Dimethicone, Magnesium Aluminum Silicate, Tocopheryl Acetate, Simmondsia Chinensis (Jojoba) Seed Oil, Rosa Canina (Rose Hip) Fruit Oil, Helianthus Annuus (Sunflower) Seed Oil, Prunus Armeniaca (Apricot) Kernel Oil, Vitis Vinifera (Grape) Seed Oil, Phenoxyethanol, Methylparaben. May Contain: Titanium Dioxide (CI 77891), Iron Oxides (CI 77491 , CI 77492 , CI 77499), Ultramarine Violet (CI 77077), Manganese Violet (CI 77742), Ferric Ferrocyanide (CI 77510), Tin Oxide (CI 77861), Yellow No.5 Lake (CI 19140), Red No.40 Lake (CI 16035), Blue No.1 Lake (CI 42090).Â

$12.90
W7 Blazin'

Our hottest palette yet!

W7's Blazin' eye shadow palette contains 12 powdered blazing eye shadow shades. The colours range from natural nudes to warms shades such as oranges and browns.

Blazin' contains a mix of matte and shimmer shades, perfect for transitioning and defining. Create a flaming finish with that fiery edge.

The colours provide excellent coverage that are easily blendable and provide little fallout. Apply with or without a primer - these eyeshadows are not prone to creasing.

Due to its sturdy, metal tin, Blazin can be slipped into a handbag or luggage without the risk of damage when out and about.

$19.90
W7 In The Night

W7's In The Night eye shadow palette contains 12 powdered eye shadow shades. The colours range from smoky silvers to deep plums.

The colours provide excellent coverage as they are highly pigmented and provide little fallout. Apply with or without a primer - these eyeshadows are not prone to creasing.

Due to its sturdy, metal tin, In The Night can be slipped into a handbag or luggage without the risk of damage when hitting the town!

The palette provides the right shades for the perfect evening look whether you're going for dinner or going out with friends!

For W7 fans - check out The W7 Ultimate Collection.

W7 tip: Using the brush provided, add some excitement to your smoky look with a blend of "Abracadabra", "Top Hat" and "Razzmatazz" 

$19.90
e.l.f. Studio Everyday Eyeshadow Palette - Nude

Achieve both beautifully natural eye looks with these perfectly curated 10 neutral eyeshadow shades. This collection of hues is ideal for shading, highlighting, and defining the eyes. These silky-smooth shadows can be used as a liner, on the lid, and in the crease of the eye for an expertly contoured and blended look.

How to use:

  • Apply the eyeshadow dry all over the eyelid with a defining eye brush for a subtle wash of color or apply wet for a vibrant effect.
  • Choose a light color from the nude eyeshadow palette to apply all over the eyelid as a base or to highlight.
  • Next, apply a medium shade in the crease with a crease brush to contour.
  • Then, apply the darkest shade to line the eye with an angled brush for depth and a smoky look.

Ingredients:
Talc, Mica, Magnesium Stearate, Ethylhexyl Palmitate, Boron Nitride, Silica, Dimethicone, Tridecyl Trimellitate, Phenoxyethanol, Caprylyl Glycol
May Contain: Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499), Manganese Violet (CI 77742), Red 40 Lake (CI 16035)

$25.90
e.l.f. Beautifully Bare Smooth Matte Eyeshadow
Create a flawless, natural look with this lightweight liquid matte eyeshadow. This silky smooth formula defines and contours the eyes for long wear. Enriched with Vitamin E to help nourish and hydrate.

How to use:
Apply color directly over the eyelid using the wand.
Gently blend out using your finger or a blending brush.
Allow it to dry before applying additional color.
The liquid eyeshadow can also be used as an eyeshadow primer that intensifies powder eyeshadows.

Ingredients:
Isododecane, Quaternium-18 Bentonite, Hydrogenated Polyisobutene, Triacontanyl PVP, Propylene Carbonate, Phenoxyethanol, Tocopheryl Acetate (Ve) May Contain: Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499), Manganese Violet (CI 77742)
$12.90
e.l.f. Eyeliner & Shadow Stick

Achieve color intensity for your eyes with twist-up ease - no sharpening required! Glide on the soft gel liner side to create dramatic definition to the eyes. The light-reflecting pigments help line the eye subtly but intensely for a fuller more enhanced effect. Use the smooth glide shadow stick side for soft highlighting color on the eyes to complement the liner for a polished and finished look. Perfect for creating an easy smoky eye!

How to use:

  • Gently draw the eyeliner stick over your lash line to define its shape.
  • Build intensity by going over the line.
  • With the eyeshadow stick, create soft highlights in the inner eye corners or brow bone to complement your flawless eyeshadow.
  • Or keep it simple by applying the eyeshadow stick in an even layer all over your eyelid for a pretty sweep of color. 

Ingredients:
Black/Smoke: Eyeliner Ingredients: Paraffinum Liquidum (Mineral Oil), Microcrystalline Wax (Cera Microcristallina), Caprylic/Capric Triglyceride, Bis-Diglyceryl Polyacyladipate-2, Synthetic Beeswax, Ceresin, Ozokerite, Polyethylene, Copernicia Cerifera (Carnauba) Wax, Polyisobutylene, Phenoxyethanol, Caprylyl Glycol May Contain: Titanium Dioxide (CI 77891), Mica (CI 77019), Iron Oxides (CI 77491, CI 77492, CI 77499), Red 7 Lake (CI 15850), DC Black 2 (CI 77266) Shadow Ingredients: Paraffinum Liquidum (Mineral Oil), Caprylic/Capric Triglyceride, Synthetic Beeswax, Bis-Diglyceryl Polyacyladipate-2, Ceresin, Polyethylene, Microcrystalline Wax (Cera Microcristallina), Polyisobutylene, Ethylhexyl Palmitate, Copernicia Cerifera (Carnauba) Wax, Paraffin, Euphorbia Cerifera (Candelilla) Wax, Phenoxyethanol, Caprylyl Glycol May contain: Titanium Dioxide (CI 77891), Mica (CI 77019), Iron Oxides (CI 77491, CI 77492, CI 77499), Red 7 Lake (CI 15850), DC Black 2 (CI 77266), Red 6 Lake (CI 15850) - Brown/Basic: Eyeliner Ingredients: Paraffinum Liquidum (Mineral Oil), Microcrystalline Wax (Cera Microcristallina), Caprylic/Capric Triglyceride, Bis-Diglyceryl Polyacyladipate-2, Synthetic Beeswax, Ceresin, Ozokerite, Polyethylene, Copernicia Cerifera (Carnauba) Wax, Polyisobutylene, Phenoxyethanol, Caprylyl Glycol, Tin Oxide May contain: Titanium Dioxide (CI 77891), Mica (CI 77019), Iron Oxides (CI 77491, CI 77492, CI 77499), Red 7 Lake (CI 15850), DC Black 2 (CI 77266) Shadow Ingredients: Paraffinum Liquidum (Mineral Oil), Caprylic/Capric Triglyceride, Synthetic Beeswax, Bis-Diglyceryl Polyacyladipate-2, Ceresin, Polyethylene, Paraffin, Polyisobutylene, Ethylhexyl Palmitate, Microcrystalline Wax (Cera Microcristallina), Copernicia Cerifera (Carnauba) Wax, Euphorbia Cerifera (Candelilla) Wax, Synthetic Fluorphlogopite, Phenoxyethanol, Caprylyl Glycol, Tin Oxide May Contain: Titanium Dioxide (CI 77891), Mica (CI 77019), Iron Oxides (CI 77491, CI 77492, CI 77499), Red 7 Lake (CI 15850), DC Black 2 (CI 77266), Red 6 Lake (CI 15850)

$9.90
W7 Cosmetics Life's A Peach

Peach PLEASE!

Life's A Peach is an eyeshadow palette with 12 shades of punching peach tones!

The palette features a range of colors to cut, crease and pop, all with matte finishes.

Life's A Peach has 6 delicate shades ranging from neutral, pale tones to bright, popping pink and peachy colors.

The other 6 shades of the palette consist of deeper tones such as purples and brown hues to create more dramatic, evening looks.

Sweet Temptation is a natural, peach tone
Delicious is a nude shade
Pure Pleasure is a bright, rosey shade
It's Tasty is a deep plum shade
Ripe and Juicy is a tan shade
Pit Stop is a chocolate brown
White Flesh is white shade with a pink undertone
Peach Please is a peachy pink
Cream is a neutral, cream shade
Golden Nectar is a brown tone
Nice and Fruity is a purple-brown shade
Sweet Stalk is a dark brown

$19.90
W7 The Big Bang - Beat It!

The most explosive gift set there is!

Bad prizes and dad jokes are a thing of the past thanks to the Big Bang by W7! 

This festive inspired gift is a Christmas cracker of cosmetic treats that you won't disappoint you. 

A collection to help pull off your Christmas look with golden eyes, luscious lashes and a bold, bright lip to finish it off.

This product contains the following:
1 x Lip Twister Liner - Red

1 x Kiss Lipstick - Scarlet Fever

1 x Forever Lashes Mascara

1 x King Kohl Eye Pencil

1 x Beat It! Eyeshadow tin

$29.90
w7 The Glam Box

This is THE gifts of all gifts!

The Glam Box is the perfect present for someone who loves to get glam!

This box contains three W7 eyeshadow products; two full sized tins and a half -sized palette.

The colours provide excellent coverage as they are highly pigmented and provide little fallout. Apply with or without a primer - these eye shadows are not prone to creasing.

The Glam Box Contains:
1 x Colour Me Nude; a natural nude palette containing pinks and browns

1 x Colour Me Buff; a palette of smokier nudes and natural shades

1 x Midnight; a tin of purple and smokey greys for a striking look

$39.90

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